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Maximizing Reach For One of Industry’s Most Popular Tech Conference: TechHR Website Case Study

TechHR’s platform is among the most sought-after in their niche. TechHR is not merely an event. It’s a movement of sorts that acknowledges the importance of HR working in perfect harmony with technology. 
What they needed was a total website overhaul to reflect their visual rebrand. At the same time, they wanted to improve their storytelling and conversions.
Though the project was primarily about a brand refresh on the Internet, we made sure that a strong UX was driving users. We created newer paths and made content highly accessible. All possibilities and related information within reach helped users absorb content readily ensuring less bounce rate.